Don't let this be our future

By Guido Trombetta on 3:59 PM , ,
Don’t let this be our future. Save our rainforest, stop global warming.
click the picture to enlarge it

A nice advertising created in a swimming pool to raise the environmental awareness about the risks of global warming.

Advertising Agency: Naga DDB, Malaysia
Executive Creative Director: Ted Lim
Art Director: Chow Kok Keong
Copywriters: Raymond Ng, Ted Lim

Don’t let this be our future. Save our rainforest, stop global warming.

These are others ad campaign related to global warming:
Global Warming Collection
Stop Global Warming


12 Response to 'Don't let this be our future'

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    That is very impressive, can you provide technical details of how it was installed inside the pool ?


  2. Bill Abramovitz'> June 6, 2011 at 10:23 PM

    Nice work. My question is do people associate Global Warming with their cities being submerged. A line of copy could have made a better connection. But hey, I could be all wet!


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  12. Unknown'> March 10, 2014 at 7:57 PM

    I love this advertising campaign! It really delivers a strong message on the fast depleting rainforests and the overgrowth of the urban jungle. I also admire how it is strategically located in a swimming pool. Being in a pool, people are more attune to water and have a stronger connection to nature. And upon seeing the ad, it gives you that touch in the heart that compels you into doing the ad’s message to save nature. Great!
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